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December 13, 2004
RSS: syndication and aggregation
We've now added RSS to this weblog. What's RSS?
It's a radio signal for a website, most commonly used for weblogs. More technically: "Rich Site Summary (RSS) is a lightweight XML format designed for sharing headlines and other Web content. Think of it as a distributable "What's New" for your site." See Intro to RSS for more info.
The Newspaper Association of America site has an informative article titled Syndication Made Simple. "Just as free e-mail newsletters enable publishers to directly reach readers and promote online and in-paper content, RSS "pushes" headlines and succinct, one-sentence article descriptions to those who subscribe to the no-cost feeds."
The other side of syndication is aggregation. Here's an article from Wired News that explains why aggregators are all the rage: Aggregators Attack Info Overload.
Lastly, here's the Wikipedia citation for RSS.
This icon is the cue that we're RSS capable. So train your aggregator to grab content from the Water Filters R Us syndicated weblog. The live link is on the top right of the weblog page.
Posted by Griff Wigley at December 13, 2004 02:11 PM
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